Introducing My Brand: Turn-Key Apparel Stores, Website Management & Marketing

Trusted by Hundreds of Store Owners

My Brand supercharges your apparel offering & marketing tools by bringing together the best of all platforms…

Create your products, invite your ambassadors, build your email subscribers, and create coupon codes for your own product sales. Order a sample, dropship a care package, or even take your commissions and bulk screen print your products for an upcoming event… Everything is fully automated from the same exact system and product catalog that runs our own in-house brands.

  • Industry Leading Commission Rates
    • 50% Profit Share for All Nonprofit Organizations
    • Free Plan: 20% Profit Share
    • Paid Plans: 30% 40% and 50% Profit Share
  • Self-Serve Portal Tools
    • Abandoned Cart Emails
    • Ambassador Program & Discounted Products
    • Collect Subscriber Emails
    • Create Discount Coupon Codes
    • Shared Document Manager
    • Send Pre-Built Email Templates including Product Sales and New Product Drops
    • Order Reports Including Commissions Earned
    • Pre-Purchase & Send Your Own Store Gift Cards
    • Retailer Wholesale Accounts
    • Share Pre-Built Social Media Content for Your Products
    • Store Dark Mode & Custom CSS
  • Pre-Built High-Quality Print-On-Demand Products
    • Auto-Generated Pricing, Titles, Descriptions, Reviews (Title Overrides, Description Overrides)
    • Bulk Pricing for Events, Special Occasions, and Reselling (Even Use Your Commissions for These Orders)
    • Custom Name, Number & Sleeve Handle Personalizations
    • Hidden Products
    • Included Sizing Charts
    • Password Protected Products
    • Product Tagging Support
    • Retail Price Add-Ons for Higher Prices & Higher Revenue
    • Screen Printing, Embroidery, and Laser Engraving Support
    • Sublimated Products Including Jerseys, with No Minimums
    • Thank You Card Insert Support
    • Wholesale Pricing for Admins up to 35% Off Your Print-On-Demand Products
  • Build Custom Products with Shared Canva Product Idea Boards
  • Your Very Own Customer Support Team
    • Product Questions
    • Returns & Exchanges
    • We Make It Right.
  • Advanced Store Features
    • Connect a Custom Domain Name
    • Embed Your Store into Your Own Website
    • Dropship from Your Own Website
    • Ship from a Custom Shipping Account
    • Product Price Multi-Currency Support (USD, CAD, EUR, GBP, AUS, MXN & more)
  • No Order Minimums
  • No Inventory Risk

Questioning Product Quality?
So did we… That’s why we built our own solution.

Our products are sold in hundreds of retailers across the country, including 24 Scheels locations. Your brand is our brand. Our support team looks forward to providing you, your team, and your products with the same utmost level of quality and attention to detail in every product produced and customer served. What if there is an issue? We make it right.

No Risk. Simple. Scalable. Smart.

Keep doing what you love with your brand-new apparel line Powered by My Brand.

Bring YOUR Brand To LIFE.

Up to 50% Profit Share Commissions

You heard that right… The industry’s most competitive kick-back for sellers… Sell your items at retail to earn commissions from every order.

Up to 35% Off Apparel Discounts

Sign in to order print-on-demand products with your own exclusive discounted wholesale pricing.  Resell on your own for maximum fundraising.

No Work Required. None.

Upload your logo & watch your store build and launch itself within 60 seconds, ready for orders & shipping immediately. Complete with a 30% off friends & family discount code.

What makes My Brand different?

Our solution was built to power our own internal apparel needs after learning the hard way that nothing else could actually do what we all wanted to do… From TV shows to fundraisers & popular retailers, My Brand continues to operate and ship our products every single day, recognized by fans across the world.

Our Products Seen On TV: AMC’s Ride with Norman Reedus

Our Products Seen in Retail Stores: 24 Scheels Locations Nationwide

Our Products Seen in Activations: $40,000 for Special Olympics

Working with Dustin and the crew from Life Brand has been simply amazing. When we first started talking and sharing ideas, they transformed our ideas into some of the most incredible products available to our Fair visitors and staff. The store that was created has helped us alleviate on-site inventory leftovers, staffing and hours available to sell. This turn key opportunity has saved our board numerous headaches and planning. We have a wide variety of what people like when coming to visit our Fair, so we wanted changeable options for the shoppers to pick what suits their interests with the Fair. It’s been awesome, We have our Brand and the Fair enthusiasts get their Fair interests customized to them. A couple of our programs and giveaways we needed to bulk order and they were designed specifically for those events, and shopped right to us way ahead of time! I can’t say enough good things, this has been super simple for us, products are very detailed, and created so much buzz and advertisement for our Fair. Working with Dustin has been relaxed every step and every idea we had brought to us in full detail. Can’t wait to see what each year brings us going forward!

Troy Beise from Wright County Fair

Personalizations for Every Customer

Give your customers the freedom to customize their own products. No platform will allow this freedom as easily as My Brand does…

• Custom Names
Custom Numbers
• Custom Sleeve Handles

• Addon Sponsor Logos
• Custom Logo Colors

Here is an example of Wright County Fair, allowing customers to “Select their Favorite Animal” for their fair…

Sublimated jerseys. Custom printed, cut, and sewn to order. On demand. No minimums.

Your very own signature jerseys are right around the corner…

Offer your new apparel at any event with our LIVE Screen-Printing Apparel Trailer

Finally… A turn-key, inventory-efficient solution for event apparel… No more leftover apparel, no more missing sizes, no more hassle. Book our fully customizable, fully-stocked, white-labeled mobile trailer & apparel support team for your next event.

My Brand Will Even Automate your own Apparel Sale Emails

We can run your own apparel sale emails on the same schedule we run our own apparel sale emails. This may include seasonal sales, clearance sales, holiday sales, and even non-sale promotional emails for new items you may have. Fully automated.

On-Demand Care Packages. No minimums. Offer your team or fans an experience they’ll rave about forever

Wide open eyes filled with anticipation, and a gasp of excitement as riders open your carefully folded & packed care package… Not to mention, a whole new spark of social media content and unboxing videos.

Apply for our FREE Plan & Pay Nothing at All

Not only does our platform offer a free plan, many of our brands also use their automatic retail commissions to place their own bulk volume-based orders and still pay absolutely nothing at all… Resell free-earned apparel in person on your own for even higher margins…

Live Stores


Your Logo. Our Platform.

The My Brand Platform is a marketing and fundraising tool for your business, intended to save endless hours of repetitive merchandise management-related tasks.

Our platform was developed for our own internal needs back in 2015, and is now available for enthusiasts, influencers, artists, athletes, teams, clubs, and even B2B & B2C companies looking for a lightweight, non-labor intensive, automated apparel and event support solution.

Our solution is extremely simple, and revolves around your logo. Your logo will be automatically printed on products available to order on your own website catalog, ready to ship worldwide at any time. We have no minimum order sizes, and as we manage our own internal catalog of products, your brand will also have access to these new items… For example, as we introduce new seasonal items for the holidays, you will also have access to these exciting new items as well.

My Brand can be a ground-breaking opportunity for sending one-off drop-ship thank you gifts, quick samples, influencer swag & surprises, ambassador & team welcome packages, jackets, sweatpants, and so much more… All on demand. You manage no inventory.

Our Event Support Program also offers support for ordering print materials such as signage, flags, flyers, and business cards to help support your physical event needs.

*Think of our platform as a way to compliment your current operations, save you and your team time, and spark more creative ideas… Our system can also integrate into other systems, for seamless order automations. If at any time you prefer to take over everything that our system does, you can cancel our service at any time and run everything on your own. These tasks may include your own apparel sourcing & production, restocking & meeting minimum order sizes, website development, product information & apparel photos, balancing pricing & discounts, email newsletter management, shipping & receiving, exchanges & returns, and customer support. However, our team is here daily and ready to take all of these tasks off your plate, along with so many more creative advertising & marketing add-on services. Scroll down to keep learning more.

My experience with the Event Reseller Platform has been awesome! When you have product that people actually want to buy, then bring it to an event where everyone is just as excited as you to be there; you can’t lose! The product is a clean, straightforward design that sells itself. All you have to do is meet people who share the same passion as you and close the deal. When you make the decision to enter into the program, you have an amazing group of people who are willing to answer any questions and help with whatever you need. Booth setup, product placement, advice on which logo is hot, quantities to order or which products are moving to give you the greatest chance at selling as much as possible. Everything is taken into account to keep you from going in unprepared.

Dan Hirsch

Before My Brand, I struggled to keep up with order fulfillment, organizing products, storing products, and keeping consistency with product images. With all those stressors removed from my shoulders, it became so much easier to be happy about the products Near An Open Flame has available for our fans. Partnering with My Brand quickly solved all of my band merch issues… Through the My Brand platform, my band was able to curate an incredible array of products available for our fans with remarkable ease. Truly a life-changing platform and worth every penny! Thank you to the outstanding team at My Brand!”

Jake Anderson

My Brand Stores


Create a Free Store

Create a Private Store


Consider My Brand as an extension of your existing team… Use our tools for ideas & even quick samples on demand. You could even design an alternative logo that is only available exclusively on the My Brand Platform… Everything is fully automated. Our goal is to drastically reduce (if not eliminate) as much weight on your shoulders when it comes to managing your apparel.

Proven Solution Since 2015!

Powering the worldwide growth, scale, and vision of Ride BrandFish BrandHunt Brand, and so many more brands that our customers rave about…

After 10 years, the secret is out: My Brand is the platform we use to power our own brands…

New Products, Store Coupons, Email Newsletters, Ambassadors, Subscribers, Social Media Content